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The Importance To Track Your Website Traffic Statistics…

Cheow, May 14th, 2008 · No Comments

When you are doing Internet Marketing (IM), it is very important for you to track your website traffic statistics. You must know which sources are bringing you the most traffic, which keywords are performing on search engines, and stuff like these.

These information are extremely valuable because you will need them in order to keep on tweaking your site and improve your traffic. You cannot stop tracking even you are already having tons of traffic to your site everyday. For me, to be successful in IM, we must keep on improving and finding opportunities from these number to increase our earnings online.

There are many tools available on the Internet that we can use to track our website statistic for free. Some of my favorites are as followed:

  1. StatCounter
  2. Google Analytics
  3. CrazyEgg

The statistics from StatCounter is very real time and I strongly recommend anyone who wishes to track their number to use it. Google Analytics is fine but the only drawback is that it has a lag-time. The advantage of Google Analytics is that it is incorporated with Google Adwords, which allows smooth management of your campaign.

As for CrazyEgg, it is extremely useful if you want to test your squeeze page and sales page. CrazyEgg gives you information such as HeatMap. It is a picture of where people clicked on your site, which tells you what’s hot and not hot on your page. You can then make the necessary adjustments to increase your conversion. The best thing I like about CrazyEgg is that it gives stunning visuals and actionable data which act as good supplements to your Analytics and StatCounter.

All these 3 tools are free to use. Just create a new account for each of them and you are ready to understand the health of your website more!

We cannot stop tweaking our sales page and squeeze page. Every little improvement that we make will increase our conversion. Make it a habit to check your stat every day, and make the necessary changes to improve your conversion and make more money online.

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