Are you currently making enough money with article marketing (bum marketing)? In this post, I will reveal some of the tips to maximize every dollars that can be earned from every article that you write…
Writing articles is one of the easiest way to make money online. You can use articles to drive tons of traffic to your squeeze page, increase the number of subscribers in your lists, or simply just make direct sales from your articles with BUM marketing techniques.
In this blog post, I will not be talking only about BUM marketing technique, but a general art of article marketing to give you insights of the big picture.
Let me list down what are the things that you need to do when writing articles in order to start making money online:
- Your article title must be able to entice people to click and read your article. The title is the most important element of an article. If your article title is boring, no one is going to click and read your article… and all your solid content will go down to the waste. You need to compete with so many other writers so it is very important for your article title to stand out from the rest. People like to read articles with titles such as: “How To Lose 5 Pounds of Weight in 2 Weeks?”, “Top 10 Secrets To Drive 1,000 Unique Visitors To Your Site - Guaranteed”, “How to Master Golf In 10 Days”, etc. Your title should give your readers what to expect even before they read the content.
- Put the most important keywords in your article title. This is BUM marketing 101. You need to specifically choose the right key phrases and keywords, and place them in the title of your article. With the keyword-rich content, your article can rank in 1st page of Google which will bring very targeted readers to read your article. This is important as you need the right people to read your articles if you want a conversion (either a sale or opt-in).
- Write solid content. Do not sell anything in your articles, or even in your Author’s Resource Box. The people who are reading your articles want solid information and content; they are not looking for a sales pitch. Your articles should provide information that can help solve their immediate problem tentatively. Entice them to find out more information from your site. You should include important key phrases and keywords that you wish to rank well on Google in your content.
- Do not write a conclusion in your article. Uh? Is it not normal to conclude what you write in your article? NO! (at least not in article marketing). When you conclude your article, your readers might just NOT read your Author Resource Box at the end. Without them reading your resource box, you can’t lead them to your site. So, do not conclude your articles. Your Author Resource Box will act as the necessary conclusion for your article and lead them to your site to find out more.
- Write a compelling Author Resource Box. Do not just write “Click here to find out more” in your resource box. The best resource box that I have seen is to post a question to your readers and ask them (call to action) to click on your link to find out the answer. An example will be: “Do you know that you can save up to 15% of electrical bill with this one simple energy saving technique? Find out now from the link below…” If you are trying to get more backlinks with article marketing, remember to include the keywords that you wish to optimize in your anchor text.
- Submit your articles to popular article directories. For me, I only submit my articles to a few article directories such as EzineArticles.com and GoArticles.com. It is NOT how many article directories that you submit to that matters. Submit your articles only to those directories that really matters.
- Aim to get your articles into “Most Viewed EzineArticles in the Category (90 Days)”. If you scroll down to the bottom of every article in EzineArticles.com, you can get to see the top 15 most viewed articles in that particular category. Articles who get into this list is going to get tons of readers reading them as it usually means they are the best articles around. So when you write every article, make sure that you aim to get it in that list. To get into this list, the title is the most important factor. You need to write titles that will make people to click and read your articles without second thought!
All right, now you have the necessary tips to get started in article marketing. To succeed in article marketing, practice is the key. With consistent writing, it will be become a second nature for you. By then, you will be driving a lot of traffic and making money online.
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Tags: article marketing, bum marketing, ezinearticles, make money online







































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