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4 Reasons Why Online Affiliate Marketers Fail

Cheow, April 25th, 2008 · 2 Comments

To succeed in affiliate marketing and start making money online, it is not a overnight thing. A lot of people think that they can earn quick bucks online. All the fantastic earning shown by gurus are not achieved overnight. Be it internet marketing or affiliate marketing, it is a business. If you want to earn a full time income from affiliate marketing, you need to put in effort in building business systems and strategies.

Knowing the ways to drive traffic is just the tip of the iceberg, especially if you are into affiliate marketing. Let say that you intend to promote a product in the weight loss industry. There are thousands of other affiliate marketers promoting the same product as you, so how to make yourself be at the top of the pile?

That is why systems and strategies are very important if you want to differentiate yourself from other affiliate marketers. You need to think of ways to outsmart your competitors. There are also things that you need to build such as your own lists, squeeze pages, blog, etc. With all these, you need to have a strategy too. For example, what is your first step to market this particular product? Is it starting a blog or a squeeze page? Or is it using adwords or squidoo to test out the product first? All these questions need to be carefully considered before you can come out with an ideal strategy.

2 years ago, when i first attended an internet marketing seminar, i was fascinated with all the earnings shown by the gurus. And like many others, I start to dream, but unrealistic dreams they are… I dream of marketing a few products and waking up the next morning, seeing all those sale invoices in my email accounts. But to my dissapointment, zero sale!

From then on, I know that this is not easy. Due diligence and hard work need to be put in. So i immernse myself into education about internet marketing, reading resources that are helpful to me… and continue to test and implement. So I hope by sharing the 4 reasons below with you, you will not make the same mistakes as I did last time…

Now let me share with you the 4 reasons why online affiliate marketers fail:

  1. Treating it as a part-time hobby. If you treat affiliate marketing as a part-time hobby, you will get a hobby income. If your goal is to achieve full time income every month so that you can quit your job, then you should spend majority of your time in it.
  2. Not building a list. Lists are your assets which can help you to retire early. By just sending traffic directly to the a merchant’s site without first capturing emails through your squeeze page, you are just wasting opportunity. Unless you are testing a particular product, if not you should always build a list around a niche that you are promoting.
  3. Stop learning. The only people who stop learning are in the cemeteries. If you want to continue to excel in affiliate marketing, you must continue to pick up new ideas from people who are more experienced than you. By learning from them (either through books, videos, audio, consultation, etc), you will be able to cut down on your own research time and try out new ideas to make you more money.
  4. Information overload. This is one of the major problems faced by most affiliate marketers. There are just too many different ways to drive traffic and make money… sometimes it just make you confused about where to start. My advice to you is to focus on one way to drive traffic. Master it before you move on to other methods. I know there is temptation to try out everything, but restrain yourself from it.

Affiliate marketing is a proven business model that can allow you to make a full time income online, provided you are ready to sacrifice your time and effort into it. Most importantly is that you need to take action. Keep on testing and implementing new ideas and initiative to see the results. Learn from mistakes and continue to move forward.

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Tags: Affiliate Marketing

2 responses so far ↓

  • 1 Kelli Myers // Apr 28, 2008 at 4:52 am

    Affiliate marketing can do wonders if done properly and as in any other business even this needs concentration and hard work. Innovative ideas to market the products and bring in more visitors will increase the chances of income. And as said above studying various methods owned by other affiliates and applying them in your own business is the best way to flourish.

  • 2 Cheow // Apr 28, 2008 at 7:29 am

    Yes Kellia, affiliate marketing is hard work and is real business. Nowadays, affiliate marketing has became more and more competitive, and is getting harder to promote any particular products.

    However, with proper planning and strategies, one can still make money with affiliate marketing.

    P.S. I like your domain name… valuable name you have got.

    Cheow.

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